Local Enterprises, Meet Lastmile

Has an introduction ever changed your life for the better?

You: Are tasked with choosing a presence management solution with true local digital marketing capabilities for a multi-location enterprise like T-Mobile, Hyatt International, or the U.S. Navy, with hundreds or even thousands of locations.

• On the technical side, you’re weighing all your options for some mixture of a local CMS, location landing pages, retail integration, store locators, listings management, review management, microsites, social media marketing, local PPC, media services, SEO and analytics.
• On the business side, you don’t need hype – you need a platform that does what it's supposed to do so that your brand experiences healthy, trackable growth. You may be disappointed with your current provider because their products aren’t living up to what you were promised.
• On the human side, you don’t want to be treated like a number. You’re wondering if any of the SaaS brands you’re considering will actually behave like a deeply invested business partner after you’ve signed up, or if all the attention you’re receiving as a prospect is just to get you in the door.

Lastmile: Lastmile has intentionally built a revolutionary platform with products, solutions, and a service model that is laser-focused on large-scale enterprises, rather than catering to smaller businesses that don’t demand the same advanced capabilities.

• Personally serving each valued client - You can expect direct access to our founders, dedicated support staff, and industry-leading SLAs. We typically respond to requests within the hour, if not minutes. Lastmile also prides itself on proactive management, regularly conducting self-initiated audits to ensure we stay ahead of the game. Additionally, we offer "white glove service," providing direct contact information for key team members, and fully customizing our products and services to meet the specific needs of your brand.
• Building solutions exclusively for local enterprises - while it’s typical for market peers to take a one-size-fits-all approach and self-service track as many customers as possible to limit the investment of their personal time with clients, Lastmile is unique in only serving large enterprises. We know you don’t have the same needs as a small local business, and we’ve built our whole company around supporting the largest brands.
• Serving clients, not shareholders - Unlike many of our industry peers, Lastmile is a self-made company, backed by strategic investments that have allowed us to build a platform from the ground up. Instead of being steered by venture capitalists prioritizing short-term profits, we’ve focused on addressing the market gaps we identified over a decade ago. Our approach centers on driving meaningful growth for both our enterprise clients and their end customers, delivering real, bottom-line value through our tailored solutions.

We’ve all experienced an introduction that ended up changing our life for the better. Maybe you remember the day you met your partner, your best friend, or a colleague whose advice made a huge difference to your career.

You may never have heard of Lastmile until today because we tend to spend more time marketing our clients than our brand, but we’re glad of the chance to introduce ourselves and the opportunity to help you make an informed decision as to whether we might be the right local enterprise marketing partner for you.

You already know our clients

A quick look at the enterprise brands we serve should help you see if you’ve arrived at a comfortable place. Having met the complex marketing needs of top enterprises, with custom solutions, we’re well-prepared to do the same for you.

Give our solutions a once-over

Whether you’re marketing a retail brand, a service area business, a franchise, a shopping center, or a non-profit, take a quick glance at our offerings, knowing that each solution can be tailored to your unique needs.

🖥️ Multi-location enterprise CMS

🌐 Local Business Listings Management

⭐ Reputation Management

🛒 Local Microsites & Landing Pages

📍 Store Locators

🔍 Local SEO Services

💲 PPC Management

📣 Social Media Marketing

📊 Deep Local Analytics

▶️ Media Services

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Why Lastmile?

Now that you’ve taken a cursory look at our service menu, you might be saying, “Lots of brands offer some variant of these services – is there anything that makes Lastmile genuinely different, apart from them seeming to be more focused on personal service than a lot of competitors?”

Our clients tell us that these benefits and features being available, all in one solution, are our competitive difference-makers:

✅ The customer is always first

Lastmile is a B2B marketing technology company dedicated to delivering industry-leading local digital marketing experiences at scale, with a sharp focus on our enterprise clients' bottom line. Unlike many competitors, we see local marketing as far more than just a webpage. We serve as trusted stewards of our clients' local presence, ensuring maximum ROI on every marketing investment. Our approach enhances end-user experiences, recognizing that your customers drive rankings, reputation, and revenue. With a robust technology platform and dedicated account management, we deliver measurable impact across your entire operational footprint.

✅ 2-hour support desk response time and 24-hour resolution for most types of issues

Clients have chosen us because their previous vendors took days or weeks to respond to support requests, which is totally unacceptable in the enterprise setting. You’ll have a dedicated support contact and experience fast resolution when new challenges arise. This, alone, will make an incredible difference to your team’s day-to-day workflows.

✅ We don’t burden your IT team

Lots of vendors promise the world and then make your IT team do all the integrational heavy lifting. At Lastmile, the big job of integration is our responsibility.

✅ We make switching providers hurt less

We know it can be daunting to consider switching providers because it involves your new vendor touching multiple complex systems (domain / DNS, location data source of truth, content feeds, APIs, analytics data lakes, web analytics systems like Adobe, GA4, and more). It can be a painful process that blows up deadlines if your new vendor isn’t especially competent. This is why it matters that Lastmile does the heavy lifting of integration on our end. By your second conversation with us, we’ll be sharing a chart with you that maps out exactly how we will integrate with all your existing data sources. IT departments love us!

✅ We are a true single-source local search marketing solution

Seasoned enterprises often end up with a jigsaw puzzles of different local search marketing solutions they’ve acquired over the years. The tangle of different platforms creates inefficiencies across multiple teams, wastes time and budget, and is unwieldy to manage. Lastmile has been developed to serve all your local search marketing needs with one, single platform. It’s an escape from software sprawl and clutter.

✅ We’re not just providers - we’re partners!

If you’re tired of your support requests disappearing into your current vendor’s black holes, take a moment to imagine how different it would feel to have a true marketing partner who is present in your Slack channels or other company communications tools and on your internal calls, at no extra cost. Our dedicated account managers become extensions of your teams, learn all your quirky acronyms, and bring a level of expertise and engagement to the relationship that we don’t think you’ll easily find elsewhere.

✅ We’ve filled the BOPIS gap

If your current vendor’s solutions are still limited to a low-quality store locator widget and weak location landing pages, almost all of the opportunity is being left on the table to convert searchers into customers via fully customized experiences. Lastmile creates complete, localized digital storefronts (i.e. full microsites for every one of your locations) to surface, publish, and market the products, services, and promotions local searchers are seeking. We are committed to a proven combination of deep local content + simple localized purchasing options to successfully drive increased conversions.

✅ Multi-seat access at its best

Grant sophisticated permissions to only those areas of your digital assets you want specific parties to access. This is a critical need, particularly for franchisors. Lastmile’s solution limits the risks of marketing mistakes being made by both staff and franchisees with its system of controls.

✅ Full local enterprise marketing services

Every client is different, and has different internal marketing capabilities and requirements. We can set you up to contribute to and control all of the content in your marketing strategy, or we can do the work for you. The latter is an especially popular solution in the franchise scenario, as franchisees commonly lack the internal resources and time to effectively market their locations. Lastmile’s combination of flexibility and expertise enables us to structure deliverables and support to exactly fit your model.

✅ Industry-leading data integration and automation

We’ll integrate with your systems instead of forcing you to integrate with ours. While we’d be delighted to show you our innovative APIs, Lastmile’s platform rapidly connects to more than a dozen client assets including product APIs, CMS, inventory ERP databases, product promo feeds, career platforms, and HR systems. Our proprietary rules engine determines which content to publish where, without the need for manual content management or human intervention, so that each website visitor experiences a full set of localized offerings.

✅ Full-featured microsites

Our technology employs type-specific content lists to dynamically generate microsites instead of single-location landing pages for a greatly improved customer experience. Your customers will quickly and easily find the exact offerings they’re looking for, and our deep content approach provides the kind of specificity which aids visibility in both organic and local search engine results. Further, our microsite system allows you to enjoy dedicated landing pages for hyperlocalized ads featuring the availability and price of specific products and services at each location of your enterprise.

Moreover, this system delivers first-party data, revealing which of your offerings are driving search visibility and customer engagement at a location level. This delivers an unbroken attribution chain from local marketing channels through to digital purchase vectors like BOPIS or bookings. You’ll know what’s working and what isn’t for the customers at each of your branches.

✅ Robust listing integrations

Instead of going broad with local business listings management, we go DEEP, syndicating as much rich information as possible to each location data partner. We distribute inventory, services, events, social feeds, purchasing option links, and other persuasive content types across your enterprise’s hundreds or thousands of profiles. We deliver an organized, user-friendly dashboard designed to instantly surface listing health across all locations, facilitate easy bulk editing when data changes, aggregate and segment analytics per location, and dynamically link social posting and on-platform paid ads to location-specific landing pages. This is a solution built from the ground up for the complex needs of enterprises exclusively.

✅ No AI hype

Are you as tired as we are of being pitched overblown AI claims? You won’t hear them at Lastmile, but we will be happy to show you a few practical use cases for this emergent technology which won’t compromise your enterprise’s essential ability to interact authentically with your customers or deprive you of critical customer feedback channels.

✅ Universal content search

A recent development our clients are excited about is the addition of universal content search capabilities to locator and location landing pages that enable customers to find a specific product, service, or offering either via a locator view in a given region, or on a location-specific storefront.

Is this sounding good so far? Interested in a live demo of the full capabilities of Lastmile? You can book it below.

Want more information first? Please, read on!

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Our data is a bit of a wow!

About Lastmile

At Lastmile, we deliver unmatched, business-focused white glove service for enterprise clients, extending far beyond standard managed services. Our team consists of dedicated experts across departments—sales, marketing, technical development, operations, optimization, and account management—working together to achieve meaningful results for clients.

What makes Lastmile unique is our approach: rather than applying one-size-fits-all technology, we start by understanding each client’s specific business challenges, whether scaling visibility, enhancing customer engagement, or driving growth across locations. This allows us to tailor solutions that align directly with clients’ goals, ensuring measurable business impact.

Our technology is purpose-built for the complex needs of large enterprises, providing scalable automation that frees clients to focus on core business activities. At the heart of our service are five guiding principles:

✅ Full Immersion

We work as an embedded extension of your team, providing expert support and insights.

✅ Proactive Partnership

We monitor page rankings, listing health, and marketing performance, taking swift action to protect and improve results without needing to be prompted.

✅ Real Urgency

Our U.S.-based support team responds within 24 hours, addressing each issue with an understanding of your specific needs.

✅ Transparent, All-Inclusive Pricing

Clients benefit from clear, comprehensive pricing, covering dedicated support, custom reporting, and technical services—without hidden fees.

✅ Continuous Improvement

We’re committed to ongoing innovation, constantly enhancing our technology and processes to drive client success.

Lastmile’s managed-services model is built for long-term impact, making us a true partner rather than just another software provider. Our high client retention and award-winning performance reflect our dedication to delivering results that fuel clients’ growth and success.

At Lastmile, we aim to be indispensable, combining enterprise-grade technology with hands-on, proactive service to help clients achieve outstanding local digital performance.

What does your brand’s own last mile need to look like?

When your local enterprise is marketing itself to potential customers, you are constantly thinking about the last mile of their journeys and how you can bring them through the phases of discovery and consideration to the decision phase of arriving at your storefront or choosing your services.

As you’re investigating the right local marketing software for your brand, you find yourself in your customers’ shoes, eager to cut through clutter and find a product that truly does what it's meant to. It’s an experience that fosters empathy for all customers, while also highlighting the wonderful relief that’s felt when you finally find a provider who treats you with dignity and respect and is more interested in your brand’s story than their own.

Whatever stage of research you’re in, we’d be honored to hear how your journey is going. What are the limitations of your current vendor that are holding your enterprise back? What opportunities do you feel are being left on the table? What solutions do you need to succeed and how might insight from a deeply engaged marketing partner deliver new growth? Thank you for the chance to introduce Lastmile. It’s your turn to tell a story now, and we’re ready to give you our full attention.