Lastmile uses location to give you a competitive online marketing advantage.
Our Local Shopping Platform
Lastmile’s patent-pending omni-channel platform provides your company or brand with a unique set of tools to directly promote local products and services to interested nearby customers.
The result is an unparalleled online to offline shopper experience with high click through rates, industry leading conversion rates and measurable ROI Impact.
See the Lastmile Difference
Reach qualified shoppers with the right message at the moment they’re poised to purchase
When a shopper searches locally, even the best marketing will fall flat if it isn’t locally relevant to their need. The foundation of Lastmile’s success is the ability to perfectly match the local context of what your shoppers are looking for.
Organic Search & Local Ads
1/3 of searches are local, but 0% of e-commerce search results are localized
Although local search has grown by 34x since 2011, today’s organic search and retail search ads largely fail to include the location information that consumers need. The result is your missed opportunity, with shoppers drowning in a “sea of sameness” of search results and ads that literally all look the same. Lastmile is different.
Lastmile makes our clients organic results and search ads stand out from the competition with more relevant placement, messaging and content.
More shoppers demand local inventory browsing than any other feature, however only 1/3 of retailers put inventory online.
When a shopper visits your store locator from a map listing or search result, they’re looking for more than just directions. They want a seamless path to local purchase. Too often however, today’s store finders are digital dead-ends that result in frustrated shoppers and lost sales.
Lastmile transforms your store-locator into a full local shopping experience to provide your shoppers with a compelling path to local purchase.
Our modular solution is designed to work with both in-house solutions your team created, built-in solutions from top e-commerce platforms and solutions from top presence management vendors.
Online to Offline Capabilities
The way we shop has changed – 90% of online shoppers seek multiple buying options when shopping online.
80% of shoppers research your products and services online before buying offline. Despite this massive opportunity to win sales, even today’s top retailers struggle to deliver quality omni-channel experiences that consumers demand.
Instead of hiding local stock and buying options, Lastmile puts local options directly in front of your shoppers when they want them providing the instant gratification and flexibility they crave.
Making it easier to find and buy locally is a simple way to increase foot traffic, sales and e-commerce conversion rates. Lastmile gives you an easy way to quickly add these options to your store-finder without an expensive re-design or overhaul.
Today’s shopper may touch as many as a a dozen of your online properties such as map and directory listings, store locator and ecommerce pages before they buy in store. Unfortunately, even today’s most sophisticated ecommerce analytics platforms simply weren’t built to track and measure online to offline engagement across channels.
Lastmile changes the game by consolidating all of your local reporting into one modern dashboard that measure engagement down to the specific local product and can even track visits and in-store sales.
With Lastmile, you can get direct credit for in-store sales your digital properties help enable. We provide a single, consolidated dashboard to track and measure the full scope of online to offline shopper engagement across all of your customer touch points.
Merchant Hosted Local Storefronts
50% of mobile shoppers visit a store within a day of local search. Make sure its
your store they visit.
Lastmile’s platform enables retailers to start localizing their advertising from day one. The platform automatically provisions local inventory and product feeds and our localized landing pages support all the requirements for “Merchant Hosted Storefronts” out of the box.
You can reach more local shoppers while still giving them the experience they deserve. Lastmile instantly enables the latest local advertising solutions on the market, without forcing you to compromise.The entire solution works out of the box so you can start running ads in days not months.
Free Local Assessment
Want to better understand how your capabilities stack up?
Get in touch for a free, confidential written assessment
It doesn’t cost anything to see what you’re missing.
Lastmile is here to help you find solutions. Schedule a consultation today.